Started by Black Ninja, May 03, 2012, 08:17:19 AM
QuoteGoogle is making a change to its search algorithm to penalize what the company's head of Web spam called "over-optimization" and instead favor websites with high-quality content and less refined search-engine optimization.
Quote from: Webhelpforums on May 03, 2012, 08:59:26 AMThis might get you started http://www.micrositemasters.com/blog/penguin-analysis-seo-isnt-dead-but-you-need-to-act-smarter-and-5-easy-ways-to-do-so/Anyhow, it seems a lot has to do with anchor text backlink diversity + the niche/topic of the sites/pages those links are placed on. However, Google's algorithm is not perfect because there has been many examples in media that truly empty-content sites have ranked having what appears to be a spammy, but diversified anchor text, backlink profile:http://www.searchenginejournal.com/something-is-wrong-with-google-since-2004/42947/That said, the average user will probably not notice those things and continue be happy with the search results Google provides.I have no recommendations at this point except reading the above mentioned URLs. If anyone else knows of links to in-depth articles like above, do please share them, so we can discuss and learn from them I have also posted a reference to this forum post at my blog:http://www.isvcompany.com/the-famed-penguin-google-algorithm-update/