What is the importance Of Anchor Text Diversity?

[rajaram]

What is the importance Of Anchor Text Diversity?

[RH-Calvin]

Anchor text is the clickable text in a hyperlink. SEO best practices dictate that anchor text be relevant to the page you're linking to, rather than generic text. The blue, underlined anchor text is the most common as it is the web standard, although it is possible to change the color and underlining through html code.

[nilomartseo]

 It is important to diversify the anchor text you use. Using exact match anchor text is something that should be done carefully and kept to a minimum to avoid search engines viewing this as a manipulation attempt.

[Exploring Tourism]

Having a strong and diverse set of anchor text in your backlink profile is an essential component to modern SEO. Google has put a strong emphasis on the diversity of your of your profile and the quality of your backlinks. Anchor text diversity can come in many forms such as branded anchors (your website name), generic anchors (click here, this website, this infographic), author links (your name), exact match links ('website audit'), partial matches ('mobile website audit') and naked URL's.

[fayeseom]

Building backlinks with anchor text is one way you can help your website achieve higher rankings for non branded terms. Improving the rankings of keywords other than your brand name, will help to attract new audiences to your site while building your customer portfolio and increasing the bottom line of your business.

[Netparticle]

Anchor text diversity is more important than ever before to SEO success. Search engines are too intelligent these days to fall for the old linkbait game. Your website might have 1,000 links pointing to it, but if all of those links use exactly the same anchor text that is going to raise a serious red flag to any of today's search engines.

[mtgfanboy]

Google has put a strong emphasis on the diversity of your of your profile and the quality of your backlinks. Anchor text diversity can come in many forms such as branded anchors, generic anchors, author links, exact match links and partial matches.