How to know the PPC landing page is good and attractive?

6 Tips for Optimizing Your PPC Landing Pages

   1. Funnel consumers to targeted pages. ...
   2. Determine a clearly defined goal for your landing page. ...
   3. Create an eye-catching primary headline. ...
   4. Develop a strong call to action (CTA) that supports your goal. ...
   5. Pay attention to design and user experience. ...
   6. Make sure all CTA buttons or forms are mobile-friendly.