What is DFA DoubleClick?

Doubleclick for Advertiser (DFA) helps advertising agency to manage their display campaigns. When a user visits a publisher webpage, the page has to call a web server which sends over the element of the page such as text, images, video, ads. ...

Google DoubleClick for Advertisers (DFA) is an ad management and ad serving solution that helps agencies and advertisers manage the entire scope of digital advertising programs. DoubleClick for advertisers streamlines workflow for planning, trafficking, targeting, serving, optimization and reporting.

Doubleclick for Advertiser (DFA) Doubleclick for Advertiser (DFA) helps advertising agency to manage their display campaigns. When a user visits a publisher webpage, the page has to call a web server which sends over the element of the page such as text, images, video, ads.