What is PPC marketing for small businesses?

Started by swatijain22, October 09, 2020, 01:25:02 PM


Pay-per-click is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.


Pay Per Click (PPC) is a paid ad campaign that is used to derive traffic towards your website. Just search any keyword on google and in the results you will see at top some ads all of them are ppc ads.


PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Search engine advertising is one of the most popular forms of PPC. PPC can be extremely effective for small budgets to target visitors at all stages of the buying funnel.

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