What is content marketing?

So what is content marketing, then? Well, it's pretty simple. Content marketing is the use of that content—any of it—to help meet a marketing goal for your organization. That could be acquisition of potential customers, retention of existing ones, making more people aware of your brand or your products, or really anything else. We'll go into many of the most popular and effective ways of doing all of these things throughout the rest of this guide.

Content Marketing is part of online marketing. But through content marketing you promote your business using a good, important and profitable content. You can do content marketing using following methods.

Content marketing is the process of posting high quality content in various guest blogs and other submission websites. The process helps to optimize your keywords and rank your website higher in search engines. They also help to generate good traffic from various external sources.

This is an online marketing. In content marketing, we post quality and fresh content to rank the website and getting links. It helps to build trust and get more engagement.
Techniques for content marketing are-
Guest Posting
Blogging
Forum Posting

Content marketing is a form of marketing focused on creating, publishing and distributing content for a targeted audience online.