What is the difference between Clicks and Visits?

Started by MoulanaRafi, April 25, 2018, 12:49:20 AM


joelhuang

Visit in Google Analytics can be understood as the start of a session. i.e, the 1st pageview of every session is a Visit (which is equal to number of sessions, this is the reason visits are replaced by Sessions in Google analytics). Visit is a Session level metric.

Click is the click of the mouse on the website, which is an interaction metric. So, a button can be clicked, link can be clicked, video can be clicked etc.

Davidsmith0143

Clicks indicate the number of times a user clicks on your ad. Visits indicate the number of unique sessions associated with each of the visitors. Google Adwords tracks click. Google Analytics tracks visit.

sinelogixtech

Clicks: It indicates the number of times user clicks on your ad.
Visits: It indicates the number of unique sessions associated with each of the visitor.

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