What is the difference between Guest Posting and Blogger Outreach?

Guest Posting is when you ask or are invited by a Blogger to write an article for their website. Blogger Outreach is when you ask bloggers to write about you/cover your business in a unique way on their blogs/websites. Often for free product or services.

Guest posting is the process of posting articles as a guest author to relevant blogs. Blogger outreach is contacting relevant bloggers for blog posts.