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What’s the difference between BERT and RankBrain?

Started by shoparughanmade, November 12, 2019, 01:24:22 AM


sinelogixtech

Hi Friends,
BERT does not replace RankBrain, it is an additional method for understanding content and queries. It's additive to Google's ranking system. RankBrain can and will still be used for some queries. But when Google thinks a query can be better understood with the help of BERT, Google will use that.

sophiawils59

BERT is not a replacement for RankBrain, but rather a supplement to the technology. Both algorithm updates share the similar goal of improving user experience and the relevancy of search results