What is App Store Optimization ?

ASO means App Store Optimization which is a process of improving the visibility of mobile apps on app stores like iTunes and Google play.

@erimaafra you should credit the source after you posted their content. Use keywords in the app title, the icon must be the short representation of the app, new and interesting screenshots, and short video clip in which will captivates the audience to install the app.

App Store Optimization(ASO) là quá trình nâng cao khả năng hiển thị của một ứng dụng điện thoại di động (chẳng hạn như một chiếc iPhone, iPad, Android, ứng dụng Windows Phone) trên một app store (như Apple Appstore, Google Play).

App Store Optimization (ASO) is the process of improving the visibility of a mobile app (such as an iPhone, iPad, Android, BlackBerry or Windows Phone app) in an app store (such as iTunes for iOS, Google Play for Android, Windows Store for Windows Phone or BlackBerry World for BlackBerry).

App store optimization is the technique of increasing app visibility or app rank in play store or app store. these are some best techniques of app store optimization

• app title
  description
  screenshots
  app logo
  video
  user review and rating etc

App Store Optimization (ASO) is the process of optimizing mobile apps to rank higher in an app store's search results. The higher your app ranks in an app store's search results, the more visible it is to potential customers. That increased visibility tends to translate into more traffic to your app's page in the app store.

The goal of ASO is to drive more traffic to your app's page in the app store, so searchers can take a specific action: downloading your app.

Also, the ASO process requires a crucial understanding of your target customer base, including the keywords your potential customers are using to find apps similar to yours. When you learn more about which keywords are being used, you will have a better understanding of the language of your potential customers – a crucial piece of any marketing plan – and you can home in on your keyword choices.

The App Store Optimization is the process of improving the app visibility in app stores so that the app is more often found by users and the number of downloads increases. It is the practice of optimizing your app's visibility in the app stores.

App Store Optimization (ASO) is all about increasing visibility in the app stores by getting your app to rank high in the search results.

ASO (App Store Optimization) is a process of increasing visibility of your app in major app stores (IOS App Store & Google Play). With ASO, your app ranks higher in app store searches and that means more traffic and more downloads for your app.

App Store Optimization (ASO) is the process of optimizing a mobile app's marketing copy (keywords, title, icon, screenshots, description, etc.) to rank it higher on app stores and is often described as app store SEO.

App Store Optimization is the process to rank an app in the application on the high spot according to the search query. App Store Optimization also stands for ASO. Now, the question is that how you can rank your app in the app store with your keyword?
The experts all the time busy understanding how search work on the app store to give a result with the user query.

App Store is the list of many apps that ranked according to these factors,
• Matches text relevancy for your app's title, keywords, and primary category.
• User behavior based on your app's Downloads and the number and quality of ratings and reviews too.

App store optimization is that process which we do for the ranking of any application, improve ranking. Through ASO we can increase downloads, reviews, rating, increase traffic.