Hello friends,
What is reciprocal link in directory submission..?
A reciprocal link is an agreement between two webmasters to provide a hyperlink within their own website to each other's site.
Links that cover similar topics or the link between two similar sites is known as a reciprocal link
Reciprocal links are links between two sites that have been created and link to each other because they cover similar topics or provide complementary goods or services or find that it helps to link to each other for the benefit of their visitors.
Site owners may do this to give visitors a chance to see both sites, as they may be related, or as a show of partnership. If you're familiar with some of the mythology and folklore surrounding search engine optimization, you may have read or heard that reciprocal links are bad, and that search engines don't like them.
Reciprocal links are those that are generated from the same root domain for which you are building a backlink for your website.