Differentiate between bounce rate and exit rate in SEO?
Exit Rate: For all pageviews to the page, Exit Rate is the percentage that were the last in the session. For all sessions that start with the page, Bounce Rate is the percentage that were the only one of the session. Bounce Rate for a page is based only on sessions that start with that page.
Bounce rate is the percentage of visitors who exit the website without visit any other page. Exit rate is the percentage of visits in the last session.
Bounce rate is the percentage of people who landed on a page and immediately left
Exit rate is the percentage of people who left your site from that page.
ounce Rate:
Bounce rate is the percentage of people who landed on a page and immediately left. Bounces are always one page sessions.
Bounce Rate = Total Number of Bounces / Total Number of Visits
Exit Rate:
Exit rate is the percentage of people who left your site from that page. Exits may have viewed more than one page in a session.
Exit Rate = Total Number of Exits / Total Number of Page Views