What is a Dynamic Search Ad?

Dynamic Search Ads use Google's organic web crawling technology to automatically target relevant search queries based on a retailer's website content.

Dynamic Search Ads use Google's organic web crawling technology to automatically target relevant search queries based on a retailer's website content. Dynamic Search Ads are useful for campaigns because they help to fill in the gaps in keyword campaigns for a better return on investment (ROI) through incremental traffic.

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