Don't miss out on fresh content, social media sites and blogs are updated frequently and adding these links will help your site get crawled by search engines more often.
I must say that content plays more vital role in search engine optimization. It's something that wake your site and keep up in the search engine.
Well, the both are the most crucial features for the effective internet marketing. You must always consider unique, fresh and informative content for your site and regarding promotional activity. Social media playing the best role to provide extreme exposure to your content. These are authentically more efficient features of interne marketing.