How can you categorize the digital marketing ?

Digital Marketing Categories

-SEM (Search Engine Marketing)
-SEO (Search Engine Optimisation)
-PPC (Pay-per-click)
-SMM (Social Media Marketing)
-Content Marketing
-Email Marketing
-Influencer / Affiliate Marketing

There are different types of marketing which is considered in Digital marketing some of them are listed
Social Media Marketing
Pay Per Click
Search Engine Optimization
Email Marketing
Content Marketing
Affiliate Marketing
Mobile Marketing
Viral Marketing

Categorization of digital marketing are:
1. SEM (Search Engine Marketing)
2. SEO (Search Engine Optimisation)
3. PPC (Pay-per-click)
4. SMM (Social Media Marketing)
5. Content Marketing
6. Email Marketing
7. Influencer / Affiliate Marketing
8. Viral Marketing
9. Radio Advertising
10. Television Advertising
11. Mobile Advertising

Digital marketing can be broadly broken into 7 main categories including: Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics.

Digital marketing can be broadly broken into 7 main categories including
Search Engine Optimization
Pay-per-Click
Social Media Marketing
Content Marketing
Email Marketing
Mobile Marketing
Marketing Analytics

Digital marketing can be categories  in the following points:
Search Engine Optimization
Pay-per-Click
Social Media Marketing
Content Marketing
Email Marketing
Mobile Marketing
Marketing Analytics

Content Marketing.
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)

You can categorize digital marketing by the channels you want to promote your product or service on.

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Hello Friends,

Basically, we would categorize digital marketing into 2 segments.

Inbound Marketing: refers to the technique whereby one can take up the assistance of social media, creating blog posts, social media content, email newsletters, digital content in e-books, webinars, or e-newsletters to increase the number of clicks on links and learn more about a company and its services. Inbound marketing also includes Search engine optimization, paid discovery, and paid search helps people find marketers' content.

Outbound Marketing: is a marketing aspect that deals with reaching out to potential buyers through digital platforms, calls, email, and placing advertisements