How do we perform a Skyscraper SEO technique step-by-step?
Hi Friend,
Skyscraper technique is choosing a good topic and elaborating on the content related to it further to rank the article higher on the same search terms. Since, the article has more valuable content than the original article and is more relevant, therefore, it has a better user experience as well. It becomes easier to rank such an article higher.
For example; you found an article 10 methods for link building. You add value to topic and write 25 methods for link building. Since, the article has more valuable and relevant content it would be easier to rank the topic.
The skyscraper technique was developed by Brian Dean of Backlinko back in 2015. Broken down into three steps, the skyscraper technique involves:
Finding link-worthy content
Creating something better
Sharing what you've written