Does it feel like the speed at which SEO techniques (and their effectiveness) are changing is on a constant incline?
If so, you're not alone. Google's getting smarter and more powerful all the time — not only at analyzing and understanding web pages, but also at how effective it is at keeping people within its framework.
Why? The better that Google is at answering queries within the SERPs, or directing users to ads instead of organic listings, the more money it makes.
here are the steps to create an SEO strategy in 2021:
Step #1: Create a List of Keywords
Step #2: Analyze Google's First Page
Step #3: Create Something Different or Better
Step #4: Add a Hook
Step #5: Optimize For On-Page SEO
Step #6: Optimize For Search Intent
Step #7: Make Your Content Look Awesome
Step #8: Build Links to Your Page
Step #9: Improve and Update Your Content
How to Create an Effective SEO Strategy for 2021
Assess your SEO Performance. ...
Do an SEO Analysis of your Competitors. ...
Determine your Online Marketing Goals. ...
Define Main Keywords and Topics. ...
Identify Relevant Long-Tail Keywords. ...
Audit the Current Content of Your Website. ...
Create Content for Pillar Pages and Topic Clusters. ...
Fix On-Page SEO.
Improve User Experience Across Your Entire Site.
Optimize for Voice Search.
Design for Mobile First.
Focus on Topic Clusters Instead of Keywords.
Write Longer Content (Most of the Time)
Take Advantage of YouTube SEO.
Create a Diverse Backlink Portfolio.
Never, Ever Overlook Technical SEO.
Assess your SEO Performance. ...
Do an SEO Analysis of your Competitors. ...
Determine your Online Marketing Goals. ...
Define Main Keywords and Topics. ...
Identify Relevant Long-Tail Keywords. ...
Audit the Current Content of Your Website. ...
Create Content for Pillar Pages and Topic Clusters.