How do you see SEO and PPC working together to improve results?
SEO is a organic search result
PPC is paid searches result
Technically, the answer is no—having PPC ads can't affect your site's ranking, and your site's ranking can't affect your ads. For a more in-depth answer, check out our page on how PPC can affect SEO. Having said that, there are ways that SEO and PPC can work together to make your overall marketing plans better.
PPc is advanced version of seo.