What are the benefits and losses of guest blogging?

Benefits of guest blogging-

Instant Exposure to Targeted Traffic. ...
Expand Your Personal Network. ...
Stimulate Social Media Shares. ...
Grow Your Social Media Following. ...
Improve Your Online Authority. ...
Fortify Your Backlink Profile. ...
Grow Brand Awareness. ...
Generate Qualified Leads.

Losses of guest posting
Poor content – Poorly written content can reflect badly on your brand. ...
Inconsistent posts – If you decide to blog, make sure you do it consistently. ...
It takes time – Yes, you need to give some thought and plan out what you are going to blog about. ...
Risk having no one see your content – What?
People may leave rude or inappropriate comments