What Is Dfa in SEO?
It is a third party in online ad terms. ... DoubleClick for Advertisers (DFA) is an Ad Management and Ad Serving solution that helps Agency and Advertisers manage the entire scope of digital advertising.
Doubleclick for Advertiser (DFA) Doubleclick for Advertiser (DFA) helps advertising agency to manage their display campaigns. When a user visits a publisher webpage, the page has to call a web server which sends over the element of the page such as text, images, video, ads.
Hi,
DFA is used by Advertisers, DFP is used by site owners to publish ads, almost all big portals used DFP to run ad campaigns instead of adsense.
DFA is for delivering ads to be shown on other websites and networks. This is what many agencies uses manage campaigns.
DFA is for delivering ads to be shown on other websites and networks. This is what many agencies uses manage campaigns for their customers and deliver ad code to publishers.