In seo what is known as off page
Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs). Many people associate off-page SEO with link building but it is not only that. In general, off Page SEO has to do with promotion methods – beyond website design –for the purpose of ranking a website higher in the search results.
Off-page SEO is how you make your website rank higher, such as forum, blog marketing, social networking, article submission. The most great ways to increase your site rankings on search engines:
-Social networking sites
-Blogging
-Blog marketing
-Forum marketing
-Search engine submission
-Directory submission
-Social bookmarking
-Link baiting
-Photo sharing
-Video marketing
-Business reviews
-Local listings
-Article submission
-Social shopping network
-Answer questions