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What is SEO, SEM, SMM & SMO?

Started by indiaastro, August 10, 2020, 02:32:34 AM


SinelogixTechnologies

SEO : Search Engine Optimization

It is the process of improving the visibility of website on organic search engine by incorporating the search engine friendly elements.

SEM : Search Engine Marketing

This process involves creation of campaign and measuring result. It involves paid advertisement such as Google Adwords, Bing Ads, etc.

SMO : Social Media Optimization

It increase the visibility of your social media profiles, your social networking activity and your published content so that it is found by people searching for information and resources that relate to your content.

SMM : Social Media Marketing

It involves paid advertising through social media networks. Ex : Facebook ad.