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What is the purpose of keyword in SEO?

Keywords help in increasing ranking of your website. We type these keywords as search term and it shows the ranking of your keyword. So keyword selection is the most important part in SEO. Select long tail keywords with low or medium competition but with high searches.

Keyword help to show the visibility or ranking of web pages on search engine result page.

Keywords are the best important SEO element for each search engine, they are what search strings are matched beside. Selecting the right keywords to optimize for is thus the major and most crucial step to a effective SEO campaign.

It is the most important in SEO! Search engines stores the keywords in the database for the web sites and when the search is being it picks the most matched word from the database.

Keywords are the phrases that use to define a business service and that are also used for check the visibility of your site on the search engine.

Keywords  are business phrases which helps to increase website ranking as well as traffic.

Keywords are the search terms used to find your website in search engines. They are selected using Google keyword planner to rank websites higher in search results. They are implemented on the website meta tags and content to help increase the visibility of your domain in search engines.

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What is the purpose of keyword in SEO? - Keyword is a word or group of words that makes a phrase that is being typed by the person in search box of the search engine. - These keywords are used by search engines to populate the subjects over the Internet and search results are populated according to that.