What is the relationship between SEO and SEM?
SEO or search engine optimization is the process of optimizing your website in search engines. The process helps to build your online identity and reputation to benefit your online business.
SEM stands for search engine marketing. It is the process of promoting your website in various search engines to build its popularity and reputation. Search engine optimization and social media optimization are two major processes used for search engine marketing.
Hi Friends,
Simplest answer, SEO is free and responsible for organic traffic/ranking. Where as SEM refers to paid campaign. Appears in the top google paid ad column.
The goals of both are same to draw more traffic to the website. But completely follows different strategies to reach optimum level.
The relation ships are link to website growth. The two variable does't depends upon each other and operate on parallel direction. Only content has linkage with both as its most important element in both cases.
SEM is a more expansive term than SEO and describes all strategies ensuring your website ranks well in search engine rankings and increases the number of site visitors. By extension, SEM can include social media optimization (SMO) and social media marketing (SMM).
SEO is a technique used to create organic traffic to the website whereas SEM is a paid result. SEO takes time to result your site in top page.
Really impressive knowledge you guys shared.
SEM is a broader term than SEO, describing all strategies to ensure that your site ranks well in search engine rankings and increases the number of visitors to your site. Through extensions, SEMs can include Social Media Optimization (SMO) and Social Media Marketing (SMM).
Guys impressive knowledge you shared.
SEO is sometimes used as a general term to include SEM, but because SEM strictly refers to paid advertising, they are actually separate. SEM is about getting traffic through paid advertising, while SEO is about getting, monitoring and analyzing natural (non-paid) traffic patterns.