I want to know that why everyone want to get traffic from social media ? is it really very easy to generate traffic from social media sites.?

No it is not very easy to get traffic from social media sites, for that you need to have good contents or images to share with people. You should require good knowledge of all local languages.

Because social media is now becoming the voice of people. It is best source to make community among people. It is also very easy to improve traffic or visitors of any business or website at different social networks.