One of my customers, Allan from Sapphire web design reminded me the old truth that web design improvements also means easier website marketing. He is right of course which inspired me to write this article

Website Marketing Is Not Just Keywords and Titles
When potential customers enter your website, you have to peak their interest in your products, and make it easy for them to find product information. This means your website never should scare off potential customers. A clean looking design with easy-to-find information on your products is critical in getting sales. Make sure to consider which kind of company and products you have. If you just a few items or services, your website should look very differently compared to a general purpose shopping cart website selling thousands of products.

Test and Understand Customer Behavior
Test your website design using website analysis software. See how people navigate and what they search for in your website. Maybe your potential customers are indeed searching for products you have, but they search using different names? Be sure to test your various website design elements such as logos and headers. Sometimes small changes in website design can lead to much better conversion rates.

Provide Contact Information
Many potential customers will look up your contact information. Some just to know you really exist and be contacted if the need arises, other to actually email or call you with support questions. Be sure to provide contact information in an easy to spot place, e.g. through a prominent link or at bottom of your website pages. This also helps ensure people will trust your website.

The Social Factor
Have a crisp website design with clear information on your products will also increase chances of people bookmarking your website, perhaps even adding it to their favorite social sites such as Twitter. If you have a boring website layout that only inspires people to sleep, and with product information hidden away, chances are your social website marketing will fail miserably!

Most online marketers and programmers also focus on their website promotion web style or structure.Know your audience. Once you already know what kind of people your web page is going to pay attention to, you may style your web page according to the choices of these customers. Be innovative in implementing a particular design for your web page.

Very nice and useful article thanks for sharing....

Web design is very important for the marketing of the website. Your design of the website is good than user stays for a long time on your website. Because of the good design more users or visitors visit your website again so traffic is also increased. Web design increases the quality of the website.

Many potential customers will look up your contact information. Some just to know you really exist and be contacted if the need arises, other to actually email or call you with support questions. Be sure to provide contact information in an easy to spot place, e.g. through a prominent link or at bottom of your website pages. This also helps ensure people will trust your website.

Of course, Effective and impressive web design is most important factor and also helps in the marketing campaign for your web site. It helps to increase a new audience for your site. 

Web style is very important for the promotion of the web page. Your style of the web page is good than person continues to be for years on your web page.