What is Bounce Rate?

Bounce rate is the percentage of visitors to a given website that leave the site after viewing only a single page. A high bounce rate is usually a sign that your website is not user-friendly.

Bounce rate is the percentage of visitors to a particular website who navigate away from the site after viewing only one page. It can be reduced by:

Good content update
Internal links
Easy navigation
Quick loading of webpage

Bounce Rate, specifically the Bounce Rate Metric in Google Analytics. Bounce rate is the percentage of people who arrive on your site and leave without visiting a second page.