What Is Dfp in SEO?

This Course is about the Google Product "DoubleClick for Publishers" which is ad serving platform for Display Advertising which is used by Publishers (website owners) gets most of the revenue. Present day most of the Advertisers who are opting for Display advertising DFP give the best solution for it.

DoubleClick for Publishers (DFP) will help you sell direct ads on your website more effectively and also helps maximize your advertising revenue.

DoubleClick for Publishers (DFP) is an ad serving platform run by Google that streamlines your ad management whether you deliver ads to websites, mobile webpages, mobile apps, games or a combination of devices. Banner ads can be targeted in very specific ways through DFP.