Hi,
What are the targeting options in Search network ads?

Hi Friends,

When you add targeting methods like keywords or affinity audiences, you're telling Google Ads where your ads can show or who can see your ads as they browse the Display Network. You add targeting to the ad groups in your Display Network campaigns. Click the Display Network tab under All campaigns.

There are some features that make advertisers job easily, some of which are;

1. In-Market Audience Targeting on Search Ads

2. Location and Customization Option in Google Custom Affinity Audiences

3. Custom Intent Audiences

Besides these well-described functions, you should look at other changes, please check this out;