What is link building and why does it matter?

Link building is the process of placing URLs on external webpages to redirect traffic to your website and also build trust of your domain in search engines. Link building is important to rank keywords higher in search engine pages and they also help to generate traffic for your website.

Hi Friends,
Among other factors, search engines consider how many sites link to a page when ranking that page in search results. Link building is the process of seeking out links with this in mind, seeking to improve one's search result position. There are many different link building methods of varying efficacy.