What is google analytics event tracking ?

Hi Friends,
Google Analytics Event tracking is a useful feature that allows you to record interactions with elements of your website which aren't tracked as standard within Google Analytics. You can set up event tracking manually on each link or use Google Tag Manager to automate your event tracking.

Events are user interactions with content that can be measured independently from a web-page or screen load. Downloads, link clicks, form submissions

 If you want to track and record data that aren't normally recorded in Google Analytics, you need to learn how to set up Google Analytics event tracking.

An "Event" in Google Analytics language simply means the "user interactions with content that can be tracked independently from a web page or a screen load."

In other words, Event Tracking helps you collect data about specific interactions users had with the content on your webpage/app.

Google Analytics Event tracking is a useful feature that allows you to record interactions with elements of your website which aren't tracked as standard within Google Analytics.