What is Geo Targeting?

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maxsamuel

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What is Geo Targeting?
« on: October 05, 2012, 05:37:11 AM »
What is Geo Targeting?

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apsarabanu

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Re: What is Geo Targeting?
« Reply #1 on: October 05, 2012, 06:05:36 AM »
Hi everyone,
       Geo-targeting means having the ability to target a marketing or advertising campaign at a limited set of visitors based on their physical location. Advertising programs that support geo-targeting allow you to control where your ads are displayed based on parameters like country, state, city, or even within X miles of a postal address. :)

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Black Ninja

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Re: What is Geo Targeting?
« Reply #2 on: October 05, 2012, 06:52:50 AM »
Inform Google directly, Where is you targeting location. In SEO, you have a option of GEO - Targeting in Google webmaster account.

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josshray

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Re: What is Geo Targeting?
« Reply #3 on: October 08, 2012, 04:49:20 PM »
GEO targeting mean to target a place for getting traffic this is mostly set in Google webmaster tool or analytic.

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siyajoshi

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Re: What is Geo Targeting?
« Reply #4 on: October 09, 2012, 04:53:55 AM »
Geo targeting means location based targeting,it will be good to choose geo targeted keywords if you are doing seo for local market...:)

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Bob

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Re: What is Geo Targeting?
« Reply #5 on: October 09, 2012, 09:16:50 AM »
Geo- targeting or Geo-segmentation is an important part of website promotion and search
engine marketing. Geo-targeting finds out the location of the visitor or the user by tracking his
IP address. Getting the IP address helps to locate out from where the user belongs.
Geo-targeting is done on the basis of demographical segregation based on locations. Most of
the webmasters do this task by utilizing the local search engine marketing. Almost all local
search engines enable the advertisers to categorize and target their advertisements by
demographical locations.
It  is the method of determining the Geo location of a website visitor and delivering different content to that visitor based on his location, such as country, region/state, city, metro code/zip code, organization, IP address, ISP or other criteria. The most common application of Geo targeting is found in the area of online advertising. Geo-targeting is particularly useful when your online presence is used to promote an offline
business. If you want to drive foot traffic to your brick & mortar store, you can limit your
campaign to only be shown to people who are within 40 miles of your shop using geo-targeting.
Another use for Geo-targeting is to show different versions of an ad to different audiences. For
example, a California based vendor could promote their affordable shipping rates in the east
coast Geo-targeted campaign, while emphasizing the fast shipping time in the west coast
campaign. While companies are expanding their businesses over boundaries, the value of
Geo-targeting is increasing rapidly.
When shopping for an online advertising service, make sure that your final choice supports
Geo-targeting so you can get the most out of your marketing budget. Most large advertising
networks, including the following three, support Geo-targeting:

  • Yahoo Search Marketing
  • Google AdWords
  • Microsoft AdCenter
« Last Edit: October 09, 2012, 09:19:29 AM by Bob »

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kathrine01

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Re: What is Geo Targeting?
« Reply #6 on: October 11, 2012, 05:49:34 AM »
Geotargeting is the practice of customizing an advertisement for a product or service to a specific market based on the geographic location of potential buyers. Every country, province, state, county or city in the world can constitute a niche market for certain products or services at certain times.

On the Internet, geotargeting can help small businesses to compete with national brands and can ensure that large corporations effectively make use of their advertising resources. For example, a manufacturer of gasoline-powered electric generators may run ads in May and June targeted at residents of the Atlantic and Gulf coastal regions of the United States in preparation for the upcoming hurricane season. As another example, suppose you are a literary agent just getting started in the business and you are looking for authors to write books about cowboys and ranchers. Your website might tailor the content to be of special interest to residents of the western United States.

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vishal23

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Re: What is Geo Targeting?
« Reply #7 on: October 11, 2012, 07:19:57 AM »
GEO targeting is to target particular regions across globe by using keywords or making regional website.

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sophia01

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Re: What is Geo Targeting?
« Reply #8 on: October 15, 2012, 06:40:57 AM »
Geo targeting in geomarketing and internet marketing is the method of determining the geolocation of a website visitor and delivering different content to that visitor based on his or her location, such as country, region/state, city, metro code/zip code, organization, IP address, ISP or other criteria.A common usage of geo targeting is found in online advertising, as well as internet television with sites such as iPlayer and Hulu restricting content to those geolocated in specific countries (also known as digital rights management). Use of proxy servers and virtual private networks may give a false location.

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eGrove Systems

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Re: What is Geo Targeting?
« Reply #9 on: February 05, 2013, 05:33:40 AM »
Geo-targeting is a service provided by our upstream advertising provider.  This allows visitors from all over the world to see your parked page with advertisements in a language specific to their region.

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smartkathy

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Re: What is Geo Targeting?
« Reply #10 on: February 06, 2013, 07:07:02 AM »
Geo targeting means if you are targeting a particular location. Like if your site has domain extension .UK or .au etc then you have to target for UK or Australia market. 

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Alex Thompson

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Re: What is Geo Targeting?
« Reply #11 on: February 13, 2013, 11:26:06 PM »
Geo-targeting or geotargeting refers to the practice of delivering different content to a website user based on his or her geographic location. Geo-targeting can be used to target local customers through paid (PPC) or organic search.

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ymagestore

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Re: What is Geo Targeting?
« Reply #12 on: February 15, 2013, 06:20:21 AM »
Geo-targeting is useful when your online presence is used to promote an offline business. Another use for geo-targeting is to show different versions of an ad to different audiences.

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Seo gurgaon

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Re: What is Geo Targeting?
« Reply #13 on: March 28, 2013, 04:53:29 AM »
Geo Targeting is an Off Page Optimization Technique. It is important to drive local clients. In this technique, business location is tagged on different Geo tagging sites.

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elenabrown

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Re: What is Geo Targeting?
« Reply #14 on: March 28, 2013, 05:32:19 AM »
Geo Targeting is the ability for us (as marketers) to deliver specific content (pure content and landing pages) to our target audience based on the visitor’s location.





   




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jennifer1234

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Re: What is Geo Targeting?
« Reply #15 on: March 30, 2013, 06:39:54 AM »
Geo targeting means location based targeting,it will be very beneficial to choose geo targeted keywords if you are doing seo for local search engine.

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martindam

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Re: What is Geo Targeting?
« Reply #16 on: February 15, 2018, 01:53:52 AM »
Geo-targeting alludes to the act of conveying diverse substance or commercials to a site client in light of his or her geographic area. Geo-focusing on can be utilized to target nearby clients through paid pursuit battles.

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praveenitech1

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Re: What is Geo Targeting?
« Reply #17 on: February 22, 2018, 02:05:16 AM »
Geo-targeting means having the ability to target a marketing or advertising campaign at a limited set of visitors based on their physical location

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Davidsmith0143

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Re: What is Geo Targeting?
« Reply #18 on: April 27, 2018, 03:25:17 AM »
In geo targeting is a practice in which the contents and advertisements shown to user is totally based on his geographical location.

 




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